Be fashion ready with H&M’s CNY collection this year
updated the 22 January 2016 à 11:28
Korean star Siwon Choi and supermodel Liu Wen star together in this glorious CNY campaign for the Swedish retail giant.
International Korean star Siwon Choi and supermodel Liu Wen have been chosen as the faces of fashion brand, H&M’s Chinese New Year collection for 2016. We are loving how the K-Pop star and Chinese supermodel’s chemistry on screen translated into the print ad – they sure look stunning in the new campaign.
This collection is said to be packed with tons of contemporary touches along with a hint of oriental vibe. It features an impressive range of 30 pieces in strong palettes of red – the colour symbolizing luck and prosperity. This is perfect for the upcoming Chinese New Year especially if you are looking to style different pieces of red clothing. Switch from day to night easily with a choice of either a kimono jacket or a tasselled skirt.
For the very first time, everyone will be able to shop this festive season. From women and men to kids, everyone will have a pick from this fabulous collection.
The collection will be sold exclusively in 9 selected markets in Asia from 21 January 2016.
Perin Sidhu
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