Lingerie label 6IXTY8IGHT opens its first Southeast Asian store in Singapore
Rejoice: there’s a new lingerie brand opening in town!
Lingerie lovers, rejoice: a new lingerie brand is opening in town! Officially launching on 14 July, international fashion lingerie label 6IXTY8IGHT will open its first store in Southeast Asia in Singapore’s very own VivoCity!
Founded in 2002 in Paris by French lingerie designer Marie Destombe and Swedish businessman Erik Ryd, 6IXTY8IGHT, which already has stores in China, Hong Kong, Taiwan, Macau, and South Korea, is renowned for fun, casual fashion and lingerie.
Designed specifically for smaller Asian figures, you can look forward to the full range of lingerie, nightwear, loungewear, clothing and accessories at the store. The best bit? The pieces are all affordable, so rest assured it that won’t bust your budget or your self-esteem.
The colour pink, which has been a staple for the brand since its inception, celebrates the spirit of the 6IXTY8IGHT girl: playful, cheeky, and cool. You definitely won’t miss this new store on your next trip to VivoCity, as it will be decked floor to ceiling in the brand’s iconic pink hue.
For a peek into its ultra-flirty, and ultra-cute line of lingerie, browse our gallery above!
6IXTY8IGHT will officially open in Vivocity on July 14, noon. In celebration of the opening, the first 100 shoppers in line can look forward to an SGD100 6IXTY8IGHT voucher each, and 6,800 free panties will be up for grabs*.
*Shoppers simply need to follow 6IXTY8IGHT on Instagram (@6IXTY8IGHT68) to walk away with a complimentary panty from the store. Valid for 14-15 July 2018, while stocks last. One redemption per person only.
Kanako Sugawara
Photos: 6IXTY8IGHT
READ MORE:
9 Ethical & eco-friendly lingerie brands you’ll feel good wearing
Intimate Business: 5 Supermodels with their own lingerie lines
Beautiful on the Inside: Bridal lingerie to spice up your boudoir
