LOEWE x Knot on My Planet designs exclusive bag to help save elephants

LOEWE x Knot on My Planet
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Yes, you read that right: 100% of sales from the limited edition Mini Elephant Bag will be donated to the Elephant Crisis Fund.

We always love fashion for a good cause, and so here’s another one to keep on your radar: Spanish luxury fashion house LOEWE has been collaborating with the Elephant Crisis Fund’s Knot on My Planet campaign to support elephant conservation projects across Africa and Asia.

On July 16th, LOEWE launched a limited edition range of the iconic Elephant Mini Bag in Tan featuring beadwork by Samburu women from Northern Kenya. The Samburu women share a special relationship with elephants and work closely with the Kenya-based elephant research and conservation organisation, Save The Elephants. 

All proceeds – yes, all – from the limited edition Elephant Mini Bag (priced at SGD2290) will go to the Knot On My Planet campaign by the Elephant Crisis Fund, which provides direct support to projects designed to stop the killing of elephants, thwart traffickers, and end the demand for ivory. 

To find out more about the cause and the intricated beadwork by the Samburu Trust women, visit the LOEWE x Knot on My Planet. 

The collection will launch exclusively on LOEWE.

Kanako Sugawara 

Photo: LOEWE 

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Marie France Asia, women's magazine