{"id":339164,"date":"2015-09-14T12:05:24","date_gmt":"2015-09-14T04:05:24","guid":{"rendered":"https:\/\/www.mariefranceasia.com\/uncategorized-hk\/villoid-new-virtual-dressing-room-339164.html"},"modified":"2015-09-14T12:05:24","modified_gmt":"2015-09-14T04:05:24","slug":"villoid-new-virtual-dressing-room","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/fashion-hk\/latest-news-hk\/fashion-news-hk\/villoid-new-virtual-dressing-room-339164.html","title":{"rendered":"Villoid: Alexa Chung launches a virtual dressing room app"},"content":{"rendered":"

A brand new app has been released and fashion-lovers will definitely fall head over heels in love with it.<\/p>

Founder and creative director,\u00a0Alexa Chung<\/a>, drew her inspiration for the app from a classic teen flick, Clueless<\/em> (1995). The main character, Cher, has a computer program that allows her to put together an outfit from the latest collection of a\u00a0famous designer.<\/p>

She says the scene had always stuck with her, and the sole purpose of this app is to \"celebrate the process\u00a0of getting dressed and\u00a0showing your friends.\"<\/em><\/p>

Unlike other similar apps on the market now, they are mostly fashion-finding, with limited user interaction, such as The Hunt, or whereto get.\u00a0They are\u00a0sites for people to post pictures asking where to find specific clothing items or more, and people help find them. People can follow each other and like items other people have found.<\/p>

However, Villoid has one additional function that would prove to be very useful - it allows you to create a collage with various layouts. The best thing is that the photos are all high definition because they're provided by the brands and retailers themselves, including well-loved high street fashion brands like American Apparel, to ready-to-wear from Alexander Wang<\/a>.<\/p>

The collages can be used for a lot of things, like an OOTD inspiration<\/a>, or an outfit you may want to buy, or just for aesthetic appreciation.<\/p>

When you login with Facebook or email, they automatically follow 50 popular, quality brands for you, and it's very easy to use with a clean layout. The app is already available on iTunes App Store, and it's free, while the release for the Android version is slated for late 2015 to early 2016.<\/p>

An excellent app overall, and a must-download for fashionistas all over the world!<\/p>

Bernice Ng<\/em><\/p>

You can download them on the Apple App store here<\/a>.<\/em><\/p>

Photo: Alexa Chung Instagram<\/a><\/em><\/p>

Read More:<\/span> <\/h2>

5 New travel apps to download<\/a><\/p>

10 Chic social media stars to inspire you<\/a><\/p>

OOTD from Marie France Asia<\/a><\/p> ","protected":false},"excerpt":{"rendered":"

As a new, must-have app for fashionistas all over the world, Villoid is one of the latest apps that will further enhance your online fashion experience. <\/p>\n","protected":false},"author":502,"featured_media":124644,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"Villoid is a new fashion app created by global style icon, Alexa Chung. 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