{"id":340337,"date":"2015-07-31T18:43:15","date_gmt":"2015-07-31T10:43:15","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-hk\/jane-birkin-hermes-would-the-birkin-lose-its-name-340337.html"},"modified":"2015-07-31T18:43:15","modified_gmt":"2015-07-31T10:43:15","slug":"jane-birkin-hermes-would-the-birkin-lose-its-name","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/fashion-hk\/latest-news-hk\/fashion-news-hk\/jane-birkin-hermes-would-the-birkin-lose-its-name-340337.html","title":{"rendered":"Jane Birkin & Herm\u00e8s: Would the Birkin lose its name?"},"content":{"rendered":"

\"Birkin\"<\/span><\/a><\/p>

As\u00a0one of the luxury fashion industry's iconic accessory, the Herm\u00e8s Birkin is seeing a setback from the former supermodel who gave her name to the bag, Jane Birkin<\/strong>.<\/p>

If you've not heard, Jane Birkin is reaching out to Herm\u00e8s<\/a>, requesting to remove her name from the coveted croc-skin bags<\/a> due to the cruel ways in which the reptilian skins are harvested in farms. Animal rights group, PETA essentially brought her attention to the treatment of crocodiles after releasing a video that purported to show how the animals were hammered and skinned in farms in Texas and\u00a0Zimbabwe.<\/p>

The British actress said in a statement to Agence France-Presse,<\/em> \"Having been alerted to the cruel practices endured by crocodiles during their slaughter for the production of Herm\u00e8s bags carrying my name,\u00a0I have asked the Herm\u00e8s Group to rename the Birkin until better practices responding to international norms can be implemented for the production of this bag.\"<\/em><\/p>

To which, a representative from Herm\u00e8s responded,\u00a0\"Jane Birkin has expressed her concerns regarding practices for slaughtering crocodiles. Her comments do not in any way influence the friendship and confidence that we have shared for many years. Herm\u00e8s respects and shares her emotions and was also shocked by the images recently broadcast.\"<\/p>

<\/em>On the issue of the crocodile farms purporting to belong to\u00a0Herm\u00e8s,\u00a0\"An investigation is underway at the Texas farm which was implicated in the video. Any breach of rules will be rectified and sanctioned. Herm\u00e8s specifies that this farm does not belong to them and that the crocodile skins supplied are not used for the fabrication of Birkin bags.\"
<\/em><\/p>

And what then created a rather weird change of events was PETA buying a share in the French luxury house\u00a0on the Paris<\/a> stock exchange, which was apparently done so as to put pressure on the brand to stop the cultivation of exotic skins.<\/p>

But for now, all we can do is wait and see how the case will pan out - will\u00a0Herm\u00e8s stop producing croc-skin bags and own up to the mistreatment of animals or will the bag simply lose its name?<\/p>

Tarandip Kaur<\/em><\/p>

Photo: Getty Images<\/em><\/p> ","protected":false},"excerpt":{"rendered":"

After being alerted to the cruelty that crocodiles face in the production of Birkin croc-skin bags, the British actress wants her name removed from the iconic purse. <\/p>\n","protected":false},"author":175,"featured_media":116279,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"After being alerted to the cruelty that crocodiles face in the production of Birkin croc-skin bags, the British actress wants her name removed from the iconic 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