{"id":340541,"date":"2015-07-20T13:15:20","date_gmt":"2015-07-20T05:15:20","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-hk\/andreja-pejic-debuts-first-make-forever-beauty-campaign-340541.html"},"modified":"2019-05-04T00:11:11","modified_gmt":"2019-05-03T16:11:11","slug":"andreja-pejic-debuts-first-make-forever-beauty-campaign","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/andreja-pejic-debuts-first-make-forever-beauty-campaign-340541.html","title":{"rendered":"Be You: Andreja Pejic debuts first Make Up For Ever beauty campaign"},"content":{"rendered":" <p>It\u2019s been a good week for the transgender community. Just days after <strong>Caitlyn Jenner<\/strong>\u2019s ESPN Arthur Ashe award and well-received speech about acceptance, model <strong>Anreja Pejic<\/strong> has now made history as the world\u2019s first <a href=\"http:\/\/www.mariefranceasia.com\/culture\/entertainment\/gender-bender-10-celebrities-didnt-know-transgender-97877.html\">transgender<\/a>\u00a0female model to front a beauty campaign - for Make Up For Ever no less.<\/p> <p>After months of teasing on Instagram, the cosmetics company has finally unveiled the full video for the brand\u2019s<strong> \u201cBe You\u201d<\/strong> social campaign, where Pejic celebrates individuality and self-expression alongside American actress Jamie Chung.<\/p> <p>In the video, Andreja and Jamie are seen pouting for the cameras and working their smize in a number of different Make Up For Ever beauty looks to highlight diversity and the power of makeup to transform anyone\u2019s looks.<\/p> <p><em>\u201cBe unexpected, and be you. I\u2019m the first openly transgender female model to land a cosmetics contract. It means pushing boundaries in a positive way.\"<\/em> Andreja says in a voiceover as she experiments with bold looks like bright orange lips, glitter eye shadow, smoky eyes and two-toned eye shadow.<\/p> <p>Pejic\u2019s star has only been on the rise ever since she made her runway debut for Giles during London Fashion Week and despite being the first transgender <a href=\"http:\/\/www.mariefranceasia.com\/culture\/entertainment\/celebrity-news\/gisele-bundchen-supermodels-10-best-runway-looks-113379.html#post-113379\">model<\/a> to land a spread in Vogue, the 23 year-old still thinks landing the Make Up For Ever campaign was \u201c<em>beyond my dreams and hopes\u201d<\/em>.<\/p> <p>We can\u2019t wait to see what other transgender boundaries Andreja Pejic will be breaking next!<\/p> <p><em>Karen George<\/em><\/p> <p>Photos:\u00a0Instagram\/Make Up For Ever<\/p> <h2> <span>WATCH THE VIDEO<\/span> <\/h2> <video width=\"100%\" height=\"360px\" controls 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