{"id":343911,"date":"2014-09-19T13:16:18","date_gmt":"2014-09-19T05:16:18","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-hk\/ralph-lauren-4d-fashion-show-343911.html"},"modified":"2014-09-19T13:16:18","modified_gmt":"2014-09-19T05:16:18","slug":"ralph-lauren-4d-fashion-show","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/fashion-hk\/latest-news-hk\/ralph-lauren-4d-fashion-show-343911.html","title":{"rendered":"Fashionably 4D: Ralph Lauren Spring 2015 collection"},"content":{"rendered":"<p><a href=\"http:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/09\/ralph-lauren-4D-fashion-show-.jpg\"><span style=\"display: block;\" class=\"wrap-img\" id=\"wrap-img-43315\"><img loading=\"lazy\" decoding=\"async\" itemprop=\"thumbnailUrl\" class=\"aligncenter wp-image-43315 img-responsive  size-medium\" src=\"http:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/09\/ralph-lauren-4D-fashion-show--531x600.jpg\" alt=\"ralph-lauren-4D-fashion-show-\" width=\"531\" height=\"600\" \/><\/span><\/a><\/p> <p>To promote the grand opening of <a href=\"http:\/\/www.mariefranceasia.com\/fashion\/the-right-accessory\/ralph-lauren-thinks-big-12448.html\">Ralph Lauren's<\/a> polo flagship store on fifth avenue in <a href=\"http:\/\/www.mariefranceasia.com\/beauty\/whats-new\/15-looks-beaute-qui-ont-marque-la-fashion-week-de-new-york-42505.html\">New York City<\/a>, the designer showcased an intriguing\u00a0fashion event. He did not want to introduce his new women\u2019s <a href=\"http:\/\/www.mariefranceasia.com\/fashion\/latest-news\/new-york-fashion-week-spring-2015-42198.html\">Spring 2015 collection <\/a>through the usual catwalk show that we are all familiar with. Instead, he opted for a runway design that has never been seen before until now, and of course, <a href=\"http:\/\/www.mariefranceasia.com\/beauty\/whats-new\/ysl-x-google-glass-making-makeup-application-easier-41826.html\">technology<\/a> was an integral part of the show.<\/p> <p>The American brand displayed a 4D virtual fashion show onto a 60-foot tall and 150-foot wide water screen in Central Park. Thanks to the combination of the live-action movement of <a href=\"http:\/\/www.mariefranceasia.com\/fashion\/latest-news\/legendary-supermodel-carmen-dellorefice-open-digital-fashion-week-singapore-2014-43112.html\">real models <\/a>and visualizations of New York streets, the selected guests were able to witness a\u00a04D projection of models walking on water along the streets.<\/p> <p>As Ralph Lauren said,<em> \"I really wanted to do something big for the new polo women\u2019s brand \u2014 something set in the city \u2014 something that felt modern. We returned to central park, a place I love, and captured the spirit of polo with a truly innovative mix of fashion and technology\"<\/em>.<\/p> <p>Indeed, it was a spectacular event of cinematic proportions, but at this point you may, like us, still harbour\u00a0some questions\u00a0about the new collection. Since\u00a0most of the effort was put into the 4D presentation rather than the details, fabrics, <a href=\"http:\/\/www.mariefranceasia.com\/beauty\/whats-new\/top-10-nail-polishes-fall-40729.html\">or colors<\/a> of the collection, all that we can say now is the clothes carried a bohemian, chic and urban style.<\/p> <h2> <span>Watch the video:<\/span> <\/h2> <p><iframe loading=\"lazy\" title=\"Ralph Lauren Polo in 4D NYFW Spring 2015 Ready-to-Wear\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Fg0bOC-kvz8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p> <p><em>Lindsay POUI-DI<\/em><\/p>  ","protected":false},"excerpt":{"rendered":"<p>Instead of a traditional runway, Ralph Lauren went with a technologically driven 4D show in New York's Central Park to present his Spring 2015 collection.<\/p>\n","protected":false},"author":173,"featured_media":43315,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"Instead of a traditional runway, Ralph Lauren went with a technologically driven 4D show in New York's Central Park to present his Spring 2015 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