{"id":345322,"date":"2014-04-24T12:27:43","date_gmt":"2014-04-24T04:27:43","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-hk\/shopaholics-gain-shopping-sprees-345322.html"},"modified":"2014-04-24T12:27:43","modified_gmt":"2014-04-24T04:27:43","slug":"shopaholics-gain-shopping-sprees","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/lifelove-hk\/expert-advice-hk\/shopaholics-gain-shopping-sprees-345322.html","title":{"rendered":"Shopaholics: What do you gain from your shopping sprees?"},"content":{"rendered":"

\"iStock_000008315136Small-680x452\"<\/span><\/a><\/p>

1) \u201cBeing part of the \u2018club\u2019\u201d<\/strong><\/p>

Fressine, 36<\/em><\/strong>, finance officer and blogger<\/em>.\u00a0\u201cHaving choices when I open my closet and being able to wear a different outfit every day pleases me.\u00a0This abundance is a break from the monotony of everyday life. Possessing the newest looks and that it-bag\u00ad <\/em><\/a>from the magazines is the pleasure of being a part of the \u201cclub\u201d.\u00a0The girls who know<\/em> will recognise each other. I love when they say \u201cshe has style, she knows the trends\u201d about me.<\/p>

2)\u00a0 \u201cBeing in the centre of the universe\u201d<\/strong><\/p>

Sophie, 42<\/em><\/strong>, a lawyer in family law.<\/em>\u00a0\u201cShopping or just trying on clothes in the mirror is a moment of pure selfishness necessity.\u00a0Between my work and family life, I have no more me-time.\u00a0Even if I do not have a model\u2019s body, a well-cut piece of clothing wraps perfectly around my figure and changes my mindset.\u00a0With my gorgeous, branded trench coat, I feel like I am the centre of the world in every sense of the word, and just as amazing as some colleague who may actually be more brilliant and classy than me.\u00a0\"<\/p>

3) \"My little madeleine\" \u00a0<\/strong><\/p>

Magali, 39<\/em><\/strong>, web project manager. \u201c<\/em>It was the fun of Saturdays: my mother and I, arm-in-arm, strolling down the streets, doing some window-shopping. \u201cWe did not have much money, so we would rarely crack from the tempation.\u00a0My mother made a living for us, but she dared not spend, especially on herself.\u00a0After the shopping trip<\/a>, we would go to the tearoom forget about our non-shopping.\u00a0Shops became my little memories.\u00a0I go window-shopping alone, and I pounce immediately when anything catches my eye\u2026without a doubt, to make up for all those times when all we had was the pleasure of looking at all the lovely things we could not buy.<\/p>

4) \u201cFor my fetishes\u201d
<\/strong><\/p>

Carla, 28<\/em><\/strong>, shop manager<\/em>. \u201cI like to be dressed in black, the colour of elegance, but nobody knows that underneath is a different story!\u00a0Red and purple are my favourite colours, so I always wear lingerie<\/a> in these clashing tones.\u00a0In some cultures (Chinese and Romanian, for example) it is the colour of happiness and luck, and I believe that.\u00a0\"<\/p>

5) \u201cCompensate for my shyness\u201d
<\/strong><\/p>

Celine, 40<\/em><\/strong>, cinema security guard.<\/em>\u00a0\u201cMy maternal grandmother lived in Paris in the 30s and she spoke fondly of her youth.\u00a0She offered me a part of her carefully preserved wardrobe.\u00a0As a young girl, I was a worthy successor to these beautiful things, daring to go to university in a quirky getup: fitted jacket, heels, hand-embroidered blouse...just imagine!\u00a0When I eventually went to live in Paris, my retro style had emerged.\u00a0I like the smile on people\u2019s faces as they see me pass, probably because deep down I am pessimistic and shy.\u00a0Clothing enhances me and colours boost my morale.\u00a0This is my escape.\u00a0\"<\/p>

6) \u201cExpressing my originality\u201d
<\/strong><\/p>

Stephanie, 41<\/em><\/strong>, manager of a warehouse store<\/em>.\u00a0\u201cIn my family, the women can transform and customise clothing.\u00a0Cloth is a tradition.\u00a0My sister can sew, not me, but I inherited this gift for recycling pieces of clothing and understanding fashion trends around the world.\u00a0Going on a hunt for small things that nobody takes a second look at and making something beautiful from it gives me the satisfaction of being creative and pursuing my own style.\u00a0What I have created is unique and expresses my originality.\u201d<\/p>

7) \u201cStepping into somebody else\u2019s shoes\u201d
<\/strong><\/p>

Cathy, 32<\/em><\/strong>, radio sound designer<\/em>.\u00a0\u201cAt work, I like to give the image of a strong woman, hence my chic pants and stilettos.\u00a0My authority is thereby affirmed.\u00a0Sexy dresse<\/a>s, on the other hand are for romantic dinners.\u00a0I enjoy finding the \u201cright\u201d outfit, which helps me to slip into the skin of someone else, a working girl, a killer<\/em> or some femme-fatale... My favourite piece is a pink flowered dress from Ricci that I sussed out in flea market.\u00a0I'm proud of it, and a lot of friends like to see me in it!\u201d<\/p>

8) \u201cA change of silhouette\u201d
<\/strong><\/p>

Isabelle, 23<\/em><\/strong>\u00a0, blogger.<\/em>\u00a0\u00a0\u201cMy fetish is to buy shoes.\u00a0I like to see myself perched on stilettos and feel the eyes of men to dwell on my ankles.\u00a0I have 319 pairs! When I lost my mother, I was constantly dressed in black, and I gained weight. Shoes were my only fantasy.\u00a0My attachment to the accessory is not therefore a matter of fashion.\u00a0I also love clothes, they give the illusion of changing up my silhouette.\u00a0I love the game of seduction and I sometimes strongly react to the male gaze.\u00a0Anything that touches the skin (shoes, snug clothing) reassures and beautifies me.\"<\/p>

\u00a0<\/em><\/p>

\u00a0<\/em><\/p>

To continue reading the article <\/strong><\/p>

\"Why do clothes make us so happy?\"<\/a><\/strong>
The experts opinion: Why does buying clothes make us feel so good?<\/a><\/p>

\u00a0<\/em><\/p> ","protected":false},"excerpt":{"rendered":"

We interviewed a group of \u201cshopaholics\u201d, to learn a little more about the benefits people reap from bingeing on clothes. Read their testimonies...<\/p>\n","protected":false},"author":65,"featured_media":18450,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"We interviewed a group of \u201cshopaholics\u201d, to learn a little more about the benefits people reap from bingeing on clothes like self-confidence, reassurance and 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