{"id":345594,"date":"2014-03-20T12:05:51","date_gmt":"2014-03-20T04:05:51","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-hk\/clemence-poesy-muse-of-the-new-chloe-fragrance-345594.html"},"modified":"2014-03-20T12:05:51","modified_gmt":"2014-03-20T04:05:51","slug":"clemence-poesy-muse-of-the-new-chloe-fragrance","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/beauty-hk\/whats-new-hk\/clemence-poesy-muse-of-the-new-chloe-fragrance-345594.html","title":{"rendered":"Cl\u00e9mence Po\u00e9sy: The muse for a new Chlo\u00e9 fragrance"},"content":{"rendered":"<p dir=\"ltr\" style=\"text-align: center\"><a href=\"http:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/03\/Cl\u00e9mence-Po\u00e9sy_Chlo\u00e9.jpg\"><span style=\"display: block;\" class=\"wrap-img\" id=\"wrap-img-10281\"><img loading=\"lazy\" decoding=\"async\" itemprop=\"thumbnailUrl\" class=\"size-full wp-image-10281 img-responsive  aligncenter\" src=\"http:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/03\/Cl\u00e9mence-Po\u00e9sy_Chlo\u00e9.jpg\" alt=\"Cl\u00e9mence-Po\u00e9sy_Chlo\u00e9\" width=\"440\" height=\"600\" \/><\/span><\/a><\/p> <p dir=\"ltr\">She was the face of <a title=\"Roses de Chlo\u00e9: Continuing the legend of the rose\u2026\" href=\"http:\/\/www.mariefranceasia.com\/her-majesty-the-rose-by-chloe\/\">Chlo\u00e9 Eau de Parfum<\/a> from 2008 to 2010, and now, French actress and model Cl\u00e9mence Po\u00e9sy is emerging again as the face of the next perfume by the brand - to be launched in September.<\/p> <p dir=\"ltr\">An obvious choice for Fran\u00e7oise Mariez, Senior Vice President International European Marketing Licenses, Coty Prestige, who said:<\/p> <p dir=\"ltr\"><em>\"We chose Cl\u00e9mence as she is a natural fit for the brand. To us, she defines what effortless French seduction stands for. Her asserted femininity and natural charm embodies Chlo\u00e9's strong appeal to women worldwide.\"<\/em><\/p> <p dir=\"ltr\">The actress is a unanimous choice: <em>\"Working with Cl\u00e9mence on the ad campaign has been such a joy. She captures in her spirit both the effortless, free nature of Chlo\u00e9 but also the playful charm that is so true to the Maison and what is so modern now<\/em><em>,\"<\/em> says Clare Waight Keller, Creative Director of Chlo\u00e9.<\/p> <p dir=\"ltr\">Asked about the subject, Cl\u00e9mence Po\u00e9sy confirms her close ties with the house of Chlo\u00e9: <em>\"I am very proud and honoured to represent Chlo\u00e9 fragrance again. When Chlo\u00e9 approached me, I immediately accepted. It was so evident for me to come back to a brand that I feel so connected to.<\/em><em>\"<\/em><\/p> <p dir=\"ltr\">It is clear that the actress has seduced the Chlo\u00e9 house, not only by her acting talents in feature films like\u00a0<em>Harry Potter<\/em> or <em>127 hours<\/em>\u00a0and television hit series, but also by her fresh appeal, charm and natural grace.<\/p> <p dir=\"ltr\">With this new fragrance, Clemence will show a more sophisticated side of her personality in keeping with the elegant and feminine world of Chlo\u00e9.<\/p> <p dir=\"ltr\">The <a title=\"Watch: Lanvin SS14 Campaign Video\" href=\"http:\/\/www.mariefranceasia.com\/watch-lanvin-ss14-campaign-video\/\">campaign <\/a>and the commercial will be unveiled in September. We can't wait!<\/p>  <p dir=\"ltr\"><em>Elodie Le Gall<\/em><\/p> <p dir=\"ltr\"> ","protected":false},"excerpt":{"rendered":"<p>A new fragrance for Chlo\u00e9 launching this September.<\/p>\n","protected":false},"author":65,"featured_media":10281,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"She was the face of Chlo\u00e9 Eau de Parfum from 2008 to 2010, and now, Cl\u00e9mence Po\u00e9sy is emerging again as the face of the next perfume by the 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