{"id":345882,"date":"2014-01-31T08:00:28","date_gmt":"2014-01-31T00:00:28","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-hk\/david-beckham-bares-for-hm-345882.html"},"modified":"2019-05-04T12:09:06","modified_gmt":"2019-05-04T04:09:06","slug":"david-beckham-bares-for-hm","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html","title":{"rendered":"David Beckham bares for H&amp;M"},"content":{"rendered":" <p>Imagine\u00a0<strong>David Beckham<\/strong>\u00a0in underwear, running on rooftops, jumping obstacles in a t-shirt and boxers... It could be the blockbuster of the spring, but no.\u00a0This is \"just\" the launch of<strong>\u00a0 the Bodywear collection\u00a0<\/strong>designed by the famous footballer for\u00a0<a href=\"http:\/\/www.hm.com\/sg\/\" target=\"_blank\" rel=\"noopener noreferrer\">H&amp;M<\/a>.<\/p> <p>In this TV ad, Nicolas Winding Refn, director of <em>Drive<\/em>, opted to showcase the collection in the manner of the greatest action movies.\u00a0And the best part is that there is not just one but two versions!\u00a0Two sequences of frantic race - in shorts or without - where it's up to you ladies to vote for the 'Covered' or 'Uncovered' version \u00a0of the ad at\u00a0\u00a0<a title=\"Vote for Beckham!\" href=\"http:\/\/voteforbeckham.hm.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">the H&amp;M's American site<\/a>.<\/p> <p>The version that wins the most votes will make its appearance during the half-time of the Super Bowl on February 2, before it broadcasts worldwide.<\/p> <p>This season, our men can find a mix of modern and retro activewear: long-sleeved raglan tops, trunks, vests, long johns, T-shirts with inspirational slogans - all without forgetting the perfect fit. Beckham's young fans will also be pleased as for the first time, the collection will be available in a <em>mini-me<\/em> version for\u00a0boys 18 months to fourteen years old.<\/p>  <p><em><a href=\"http:\/\/www.hm.com\/sg\/david-beckham-fall-2\" target=\"_blank\" rel=\"noopener noreferrer\">David Beckham\u00a0\u00a0<\/a><a href=\"http:\/\/www.hm.com\/sg\/david-beckham-fall-2\" target=\"_blank\" rel=\"noopener noreferrer\">Bodywear collection<\/a> will be available in selected <a href=\"http:\/\/www.hm.com\/sg\/store-locator\" target=\"_blank\" rel=\"noopener noreferrer\">H&amp;M stores<\/a> and online from January 30.<\/em><\/p>  <p><em>\u00a0Aline Olivry<\/em><\/p>  <p><strong>Watch: A teaser showing behind the scenes of the campaign.<\/strong><\/p>  ","protected":false},"excerpt":{"rendered":"<p>David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&amp;M.<\/p>\n","protected":false},"author":50,"featured_media":7462,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&M.","_is_translated":false,"_source_post_url":"","is_displayed_in_hp":false,"displayed_in_hp_after_update":false,"is_thumb_featured":false,"template_without_diapo":"","enable_bloc_resume":false,"bloc_resume_post":[],"ctc_post":false,"footnotes":""},"categories":[9791,16864,16681],"tags":[10338,754,10320,137,103,154,753],"class_list":["post-345882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-galerie","category-galerie-hk","category-latest-news-hk","tag-celebrity","tag-david-beckham","tag-hm","tag-men","tag-menswear","tag-new-collection","tag-underwear"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>David Beckham bares for H&amp;M - Marie France Asia, women&#039;s magazine - Hong Kong<\/title>\n<meta name=\"description\" content=\"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&amp;M.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"David Beckham bares for H&amp;M - Marie France Asia, women&#039;s magazine\" \/>\n<meta property=\"og:description\" content=\"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&amp;M.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html\" \/>\n<meta property=\"og:site_name\" content=\"Marie France Asia, women&#039;s magazine\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/aline.olivry\" \/>\n<meta property=\"article:published_time\" content=\"2014-01-31T00:00:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-04T04:09:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"650\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Aline Olivry\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@madmoiselleLola\" \/>\n<meta name=\"twitter:site\" content=\"@mariefranceasia\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aline Olivry\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html\"},\"author\":{\"name\":\"Aline Olivry\",\"@id\":\"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/0a177087bb266d19d4e5ca0f335fdecd\"},\"headline\":\"David Beckham bares for H&amp;M\",\"datePublished\":\"2014-01-31T00:00:28+00:00\",\"dateModified\":\"2019-05-04T04:09:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html\"},\"wordCount\":243,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg\",\"keywords\":[\"celebrity\",\"David Beckham\",\"hm\",\"men\",\"menswear\",\"new collection\",\"underwear\"],\"articleSection\":[\"Galerie\",\"Galerie\",\"Latest news\"],\"inLanguage\":\"en-HK\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html\",\"url\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html\",\"name\":\"David Beckham bares for H&amp;M - Marie France Asia, women&#039;s magazine\",\"isPartOf\":{\"@id\":\"http:\/\/www.mariefranceasia.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg\",\"datePublished\":\"2014-01-31T00:00:28+00:00\",\"dateModified\":\"2019-05-04T04:09:06+00:00\",\"author\":{\"@id\":\"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/0a177087bb266d19d4e5ca0f335fdecd\"},\"description\":\"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&M.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#breadcrumb\"},\"inLanguage\":\"en-HK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-HK\",\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage\",\"url\":\"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg\",\"contentUrl\":\"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg\",\"width\":650,\"height\":550},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\/\/www.mariefranceasia.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"David Beckham bares for H&amp;M\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/www.mariefranceasia.com\/#website\",\"url\":\"http:\/\/www.mariefranceasia.com\/\",\"name\":\"Marie France Asia, women&#039;s magazine\",\"description\":\"Marie France Asia: fashion, health, beauty, love &amp; travel\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/www.mariefranceasia.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-HK\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/0a177087bb266d19d4e5ca0f335fdecd\",\"name\":\"Aline Olivry\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-HK\",\"@id\":\"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3ece7eb335b2915de8e992524e1f376fd3022ea3902a8765311595a781ee3fd4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3ece7eb335b2915de8e992524e1f376fd3022ea3902a8765311595a781ee3fd4?s=96&d=mm&r=g\",\"caption\":\"Aline Olivry\"},\"sameAs\":[\"https:\/\/www.facebook.com\/aline.olivry\",\"http:\/\/instagram.com\/alineus\",\"https:\/\/x.com\/madmoiselleLola\"],\"url\":\"https:\/\/www.mariefranceasia.com\/hk\/author\/aolivry\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"David Beckham bares for H&amp;M - Marie France Asia, women&#039;s magazine - Hong Kong","description":"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&M.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"David Beckham bares for H&amp;M - Marie France Asia, women&#039;s magazine","og_description":"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&M.","og_url":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html","og_site_name":"Marie France Asia, women&#039;s magazine","article_author":"https:\/\/www.facebook.com\/aline.olivry","article_published_time":"2014-01-31T00:00:28+00:00","article_modified_time":"2019-05-04T04:09:06+00:00","og_image":[{"width":650,"height":550,"url":"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg","type":"image\/jpeg"}],"author":"Aline Olivry","twitter_card":"summary_large_image","twitter_creator":"@madmoiselleLola","twitter_site":"@mariefranceasia","twitter_misc":{"Written by":"Aline Olivry","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#article","isPartOf":{"@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html"},"author":{"name":"Aline Olivry","@id":"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/0a177087bb266d19d4e5ca0f335fdecd"},"headline":"David Beckham bares for H&amp;M","datePublished":"2014-01-31T00:00:28+00:00","dateModified":"2019-05-04T04:09:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html"},"wordCount":243,"commentCount":0,"image":{"@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage"},"thumbnailUrl":"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg","keywords":["celebrity","David Beckham","hm","men","menswear","new collection","underwear"],"articleSection":["Galerie","Galerie","Latest news"],"inLanguage":"en-HK","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html","url":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html","name":"David Beckham bares for H&amp;M - Marie France Asia, women&#039;s magazine","isPartOf":{"@id":"http:\/\/www.mariefranceasia.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage"},"image":{"@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage"},"thumbnailUrl":"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg","datePublished":"2014-01-31T00:00:28+00:00","dateModified":"2019-05-04T04:09:06+00:00","author":{"@id":"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/0a177087bb266d19d4e5ca0f335fdecd"},"description":"David Beckham shows off his multiple tattoos - as well as his underwear - as he plays action hero in front of the camera for his new Bodywear collection for H&M.","breadcrumb":{"@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#breadcrumb"},"inLanguage":"en-HK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html"]}]},{"@type":"ImageObject","inLanguage":"en-HK","@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#primaryimage","url":"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg","contentUrl":"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg","width":650,"height":550},{"@type":"BreadcrumbList","@id":"https:\/\/www.mariefranceasia.com\/hk\/galerie\/david-beckham-bares-for-hm-345882.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/www.mariefranceasia.com\/"},{"@type":"ListItem","position":2,"name":"David Beckham bares for H&amp;M"}]},{"@type":"WebSite","@id":"http:\/\/www.mariefranceasia.com\/#website","url":"http:\/\/www.mariefranceasia.com\/","name":"Marie France Asia, women&#039;s magazine","description":"Marie France Asia: fashion, health, beauty, love &amp; travel","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/www.mariefranceasia.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-HK"},{"@type":"Person","@id":"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/0a177087bb266d19d4e5ca0f335fdecd","name":"Aline Olivry","image":{"@type":"ImageObject","inLanguage":"en-HK","@id":"http:\/\/www.mariefranceasia.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3ece7eb335b2915de8e992524e1f376fd3022ea3902a8765311595a781ee3fd4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3ece7eb335b2915de8e992524e1f376fd3022ea3902a8765311595a781ee3fd4?s=96&d=mm&r=g","caption":"Aline Olivry"},"sameAs":["https:\/\/www.facebook.com\/aline.olivry","http:\/\/instagram.com\/alineus","https:\/\/x.com\/madmoiselleLola"],"url":"https:\/\/www.mariefranceasia.com\/hk\/author\/aolivry"}]}},"categories_slugs":[{"9791":"galerie"},{"16864":"galerie-hk"},{"16681":"latest-news-hk"}],"author_name":"Aline Olivry","featured_image":{"id":7462,"name":"david-beckham1","copyright":"","media":"https:\/\/www.mariefranceasia.com\/wp-content\/uploads\/sites\/7\/2014\/01\/david-beckham1.jpg","mime_type":"image\/jpeg"},"medias":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/media\/?include[]=8&api_key=9c92c20e89ceb8db03faec66a2c47685","info_bloc_resume_post":"","_links":{"self":[{"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/posts\/345882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/comments?post=345882"}],"version-history":[{"count":0,"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/posts\/345882\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/media\/7462"}],"wp:attachment":[{"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/media?parent=345882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/categories?post=345882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mariefranceasia.com\/hk\/wp-json\/wp\/v2\/tags?post=345882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}