{"id":284913,"date":"2017-11-06T17:53:08","date_gmt":"2017-11-06T09:53:08","guid":{"rendered":"http:\/\/www.mariefranceasia.com\/uncategorized-id\/modest-fashion-asia-284913.html"},"modified":"2017-11-07T09:53:08","modified_gmt":"2017-11-07T01:53:08","slug":"modest-fashion-asia","status":"publish","type":"post","link":"https:\/\/www.mariefranceasia.com\/id\/fashion-id\/asia-style-id\/asian-designers-id\/modest-fashion-asia-284913.html","title":{"rendered":"The rise of 'modest fashion' in Asia and the design labels to know"},"content":{"rendered":"

As it turns out, Muslim fashion is one of fashion's fastest growing sectors, estimated to be worth a whooping $200billion by 2020. This is monumental considering that, at one point, the idea of \u2018modest Muslim fashion\u2019<\/a> was almost unfathomable - calling to mind images of black burqas and nothing else. However, things appear to be changing - fast.<\/p>

This past spring, Vanessa Friedman, The New York Times chief fashion critic, declared \u2018modest fashion\u2019 (or \u2018modest-wear\u2019) a defining trend of 2010s. Asia, in particular, is witness to the surge in modest fashion.\u00a0In the recent 2017 edition of Singapore Fashion Week (SGFW)<\/a><\/strong>, modest fashion took centrestage at the Modestyle.asia<\/strong> showcase, an online portal of modest womenswear labels, featuring an array of womenswear fashion labels from across Asia (like Bangladesh\u2019s La Reve, Indonesia\u2019s Dian Pelangi, China\u2019s Tasmiah) and the Middle East. Even the biggest names in Asia's e-commerce scene like\u00a0Zalora<\/strong>\u00a0has its own in-house modest label called Zalia; Fashion Valet,<\/strong> run by hijab-clad business mogul Vivy Yusoff has also attracted a cult fashion following among Malaysia's fashion savvy Muslims.\u00a0<\/p>

Globally,\u00a0Dolce & Gabbana<\/strong>\u00a0released their highly talked about abaya <\/em><\/a>collection<\/a> (i.e. the loose, full-length robes often sported by Muslim women) in 2016, closely followed by\u00a0Uniqlo's\u00a0<\/strong>own line of hijabs designed by Hana Tajima<\/a>. London also hosted its own Modest Fashion Week earlier this year, in partnership with Modanisa<\/strong>, Istanbul-based modest fashion online destination that carries both luxury and non-luxury labels.<\/p>

No doubt, the driving force behind the unprecedented rise of modest wear in mainstream fashion has largely to do with the purchasing power and increased visibility of Muslim women across the world. However, with celebrities like Nigella Lawson spotted wearing a 'burkini', and fashion's return to embracing higher necklines and longer hemlines (case in point: Erdem x H&M), it suggests that perhaps modest fashion is not just for Muslims or women of faith and has in fact a far more broader appeal. <\/p>

In our gallery above, we\u2019ve curated our favourite modest fashion labels and brands to keep on your radar, and where you can get your modest style clothing items from in the region.<\/p>

Sarah Khan<\/em><\/p>

Read More:<\/span> <\/h2>

Close the Loop: H&M\u2019s diverse cast in latest ad campaign includes a hijab-wearer<\/a><\/p>

7 Utterly Instagram-worthy Halal breakfast and brunch cafes in Singapore<\/a><\/p>

Beauty Junkie: 7 Halal makeup brands you should definitely check out<\/a><\/p> ","protected":false},"excerpt":{"rendered":"

'Modest style' is one of fashion's fastest growing sectors, especially in Asia. <\/p>\n","protected":false},"author":608,"featured_media":284900,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"","_is_translated":false,"_source_post_url":"","is_displayed_in_hp":false,"displayed_in_hp_after_update":false,"is_thumb_featured":false,"template_without_diapo":"","enable_bloc_resume":false,"bloc_resume_post":[],"ctc_post":false,"footnotes":""},"categories":[12957,13086],"tags":[],"class_list":["post-284913","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asian-designers-id","category-galerie-id"],"yoast_head":"\nThe rise of 'modest fashion' in Asia and the design labels to know - Marie France Asia, women's magazine - Indonesia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The rise of 'modest fashion' in Asia and the design labels to know - 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