K-Pop icon G-Dragon fronts Chanel as new ambassador

Chanel 2016/17 Cruise collection
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The legendary K-Pop star shows off the 2016/17 Cruise collection in a creative set of Polaroids.

Looks like Chanel is pulling out all the stops when it comes to bringing onboard international stars to be the face of the luxury house. From the likes of French style icon Caroline de Maigret to young and fresh faces like Lily-Rose Depp and Willow Smith, Chanel has decided to surprise us all once again by introducing iconic K-Pop legend G-Dragon to the ambassador ranks.

Famous for his androgynous looks, G-Dragon is hailed as one of the biggest fashion icons in the K-Pop sphere. Known for fusing masculinity with femininity when it comes to his outward appearance, the star is able to pull off quirky yet chic styles that often raises eyebrows. And of course, his huge interest in fashion has garnered plenty of attention over the years.

In his latest stint with Chanel, the new ambassador appears in a series of highly contrasting Polaroids, showing off the two-tone derby shoes from the 2016/17 Cruise collection. The photoset is simple and monochromatic, with sharp hints of reflective gold and silver. Check out the Polaroids in the gallery above!

Angela Goh

Photos: Chanel

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Marie France Asia, women's magazine