Pond’s for men too!

In recent years, the number of men using skincare products has been on the rise especially as the concept of metrosexuality (lead by celebrities around the world like David Beckham and K-Pop icons) has become increasingly popular among men in general, and Asian men in particular.

And so to keep up with this new demand, Pond’s has just launched its first range of skincare for men – Pond’s Men. The first country to launch these products is Indonesia which is perfectly suitable for this range as it was developed to specifically answer the needs of Asian men’s skin.

With common complaints being tiredness and dullness of the skin, the products – which include a face cleanser and moisturizer for each range (Energy Charge, White Boost and Oil Control) promise to energize and brighten the skin leaving it ready for a long busy day.

Infused with a unique natural ingredient – such as coffee bean extract, white ginseng or mineral clay – each range of Pond’s Men aims to give our other half the same quality and effective skincare its women’s range is famous for.

We love smooth glowing skin on us AND our beaus so bring it on!

(Pond’s Men is now available at Indonesian supermarkets nationwide. Check out their website to learn more about the products and keep posted on their launch in other South East Asian countries).

Rana Wehbe-Flinter