Introducing: The diamond-encrusted Chanel CODE COCO watch

The Chanel CODE COCO
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Telling the time has never looked better.

It’s official: Chanel has launched its Code Coco watch. Available in three different models, this designer bracelet-esque watch exudes grandeur with its encrusted diamonds and sleek steel finishes – an homage to its classic design roots with the timeless and contemporary irreverence of the design.

The rectangular-faced watch also bears design elements reminiscent of the brand’s signature quilted 2.55 bag (think sleek clasps and the trademark grid). It certainly appears that Chanel has put a unique spin on a reworked classic.

Featuring nine strong women that embody the quintessential empowering spirit that Chanel values, Lucia Pica, Virginie Viard, Alma Jodorowsky, Stella Tennant, Kim Young-Seong, Alice Dellal, Agnès Liely, Anna Mouglalis and Deniz Gamze Ergüven strengthened the campaign with their unwavering class and style. No doubt, the Code Coco watch would make a magnificent addition to any woman’s wardrobe.

The Chanel CODE Coco is available at CHANEL FASHION and WFJ Boutiques.

Ashley Anand

Photos: Chanel

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Marie France Asia, women's magazine