It’s Official: Supermodel Karlie Kloss is Swarovski’s new brand ambassador

updated the Saturday, May 28, 2016
Karlie Kloss
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This super stunner has a new title to add to her list, and Swarovski couldn’t have chosen a better beauty.

International supermodel Karlie Kloss has a lot going for her at the moment. The 23-year-old former Victoria’s Secret Angel was declared one of the top 30 models of the 2000s by Vogue Paris, and is now the star of Swarovski’s latest Fall/ Winter 2016 Be Brilliant campaign. Talk about making waves in the fashion world!

And it looks like the folks at Swarovski are quite pleased with their decision in picking this natural beauty to be the face of the upcoming campaign. Swarovski’s Creative Director, Nathalie Colin, had plenty to say about Karlie’s new role: “We are so excited to have Karlie as our new brand ambassador. Besides her amazing beauty, she stands for modernity, freshness, self-confidence, elegance and spontaneity. Everything that we convey through our collections.”

Karlie herself has mentioned how proud she is to be part of the Swarovski family. “The ‘Be Brilliant’ campaign is about celebrating the special moments in life, from the extraordinary to the everyday,” Karlie commented. “The pieces in the collection allow women everywhere to shine a little bit brighter, no matter what the occasion.”

We’re looking forward to the supermodel gracing billboards, posters and magazines, flaunting Swarovski’s latest sparkly accessories for this new campaign. You can bet that Karlie’s on her way to making everything a little more Klossy.

Angela Goh

Read more:

Crystalline Hours: Swarovski unveils Fall/ Winter 2016 watch collection

Margaret Zhang photographs Miranda Kerr for Swarovski’s Christmas campaign


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Marie France Asia, women's magazine