Kendall Jenner: The new face of Estée Lauder

updated the 6 October 2015 à 23:37
Kendall Jenner for Estée Lauder
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Heads up beauty lovers! Social media star, model and all around it-girl Kendall Jenner has been unveiled as Estée Lauder’s latest spokesperson, and the ad campaign images are mesmerising.

We’ll be the first to agree that it’s been a pretty big weekend for the beauty business – the second youngest member of the Kardashian-Jenner clan, Kendall Jenner has been announced as the new face of beauty giant, Estée Lauder.

The news broke on Saturday via Instagram – since then, fans have been going wild and the stunning ad campaign images explain why. The it-girl is set to join the likes of Joan Smalls, Liu Wen, Constance Jablonski and Stephanie Seymour – all who have previously modelled for the cosmetics giant.

According to Estée Lauder, Jenner will appear in print, digital and TV advertising – as well as taking part in creating social media content for the brand. As of right now, Jenner has been seen in a vintage video where the cute toddler appears to be putting on mom Kris’s makeup – along with a high-fashion gallery of jaw-dropping campaign images.

The newly-minted model is now all over Estée Lauder’s site – sharing some of her favourite products that include the highly-coveted Modern Muse perfume, Sumptuous Extreme Lash Multiplying Volume Mascara and more.

The only-just 19 year-old has been making a tidal wave of a splash in the fashion world recently – strutting her stuff for designers such as Chanel, Marc Jacobs, Givenchy and more. At such a young age, we can’t help but cheer her on – Kudos to you, Kendall!

Watch the ad campaign video here:

Shannon Gallagher


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Marie France Asia, women's magazine