Tony Bennett & Lady Gaga to star in H&M's Holiday campaign
mis à jour le 1 September 2014 à 09:31Music's present day pop star, Lady Gaga and 88 year-old crooner, Tony Bennett have been announced as H&M's latest collaborative partners!
Tony Bennett & Lady Gaga, together - now that's something we never thought we would get to witness in the music world but it appears to be a brilliant match nonetheless. Throw in the giant Swedish retailer, H&M, who never shy away from collaborations and you've got yourself a winning combination.
Come end-November, the 17 time Grammy award winner and the extravagant pop star are set to debut in a television commercial where they will be performing a track from their upcoming collaborative album, Cheek to Cheek - to be released on September 23. The extended version of the commercial will be made available on H&M's website. Alongside the commercial, the duo will similarly appear in advertisements for both print and online media.
The two singers have in fact been recording tracks together for a few years so they're pretty much joined to the hip by now. And as far the campaign is concerned, we can't wait to see what else Lady Gaga will be decked out in - judging by her massive 80s boufant in the behind-the-scenes image!
Tarandip Kaur
