10 Famous brand ambassadors throughout the years

Star Crush: 10 Famous brand ambassadors throughout the years

Dione Chen

20 Jul 2016

updated the Wednesday, July 20, 2016

1/10
Gigi Hadid
You may only know Gigi Hadid from her widely talked about relationship with former One Direction member Zayn Malik, but we're here today to tell you about how successful this 21-year-old has been. Not only was she discovered by Guess at the tiny age of 2, she has also since worked with huge magazines and brands, and is also now the brand ambassador for Maybelline, Penshoppe and Tommy Hilfiger. The list doesn't stop here, and we believe this girl's only got a bright future to look forward to.
2/10
Rihanna
You might have heard the news earlier this year, where Rihanna was named the world's most marketable celebrity, which means that whatever she endorses, her fans are more likely to buy. With over 200 million records sold worldwide, this comes as no surprise. She has released her own perfumes, been the face of Vita Coco and collaborated with MAC to produce her own makeup line. There is simply nothing this diva cannot do, and she has proven her abilities very well.
3/10
George Clooney
Actor, producer and activist George Clooney is undeniably one of the most influential celebrities in the world, due to his acting talent, passion for social causes and overall professionalism. He has been the brand ambassador for Nespresso and Omega for many years now, and has chosen to endorse only international brands so as to avoid oversaturation in the US. His longstanding relationship with these two brands makes him one of the most effective ambassadors when it comes to coffee and watches, two of the most important things in the world.
4/10
Karlie Kloss
Karlie Kloss is not just any Victoria's Secret Angel - she is also so far the most influential one. She is known for her unusual beauty and her powerful runway walk that has the ability to enchant all who watch her live. She is also the face of L'Oreal and Swarovski, alongside working with many other fashion brands, and is now one of the most sought after celebrities in the world.
5/10
Leonardo DiCaprio
The Oscars may not have recognised Leonardo DiCaprio's talents too well, but, thankfully, brands like TAG Heuer and Fisker Automotive have. He is extremely concerned about the environment, and focuses on his activism even in his brand endorsements. Truly a role model and a revolutionary, Leonardo DiCaprio seems to be changing the world one sponsor at a time.
6/10
Beyoncé
Everyone knows Beyoncé. Yes, even those who aren't into music are likely to know her as one of the best entertainers and singers we've ever seen on stage. She has worked with Pepsi (signing a controversial $50 million deal with the beverage brand in 2012), Tommy Hilfiger, Emporio Armani and many, many more lifestyle brands who have seen her value and acknowledged her worth. Perhaps what we should look out for now is not what she has accomplished in the past, but what the future with this all-star will bring.
7/10
Tiger Woods
Tiger Woods has been the number one choice for many brands since 1996, at a mere age of 21, embodying the spirit of sportsmanship and success. He has since endorsed at least 17 big names, including General Motors, Nike and TAG Heuer. Although his infidelity scandal cost him his relationship with many of his sponsors, he continues to be sought after by international brands, and remains one of the most marketable athletes in the world.
8/10
Kendall Jenner
Kendall Jenner is now the top brand ambassador in the supermodel world, with over 14 sponsors to date - a very large number for a very short amount of time. Her fame has shot up in just two years, and she has walked the runway for brands too many to count. All in all, she appears to be a very hard worker, and probably deserves all the sponsors she gets.
9/10
John Travolta
John Travolta's love for aviation has landed him some pretty remarkable deals with over 10 airlines all over the world, including being the ambassador for Qantas and, most recently, Bombardier. However, his influence does not stop there. He is also an official brand ambassador for Breitling watches, and combines both his passion for flying and his eye for fashion in their global advertisements.
10/10
David Beckham
This soccer star is the face of many brands, from cars to fashion and even to skincare. The amount of influence David Beckham has over his fans should definitely not be overlooked. Just last year, People magazine crowned this famous athlete 2015's Sexiest Man Alive, which has perhaps played a part in increasing his value, fame and number of brand endorsements as well.

Ever wondered who the most sought-after celebrity brand ambassadors are in this age of social media and campaigns?

In the world of advertising, brands know that they cannot function on their own. They need outsiders, people who can relate to their potential clients, to help make the job easier for them. These people are none other than our favourite stars, the people who inspire us and influence us in large ways. From the types of food we eat to the way we live our lives, celebrities have played huge role models in these aspects.

Over the years, the types of people who have been chosen to be brand ambassadors have changed. The faces of Hollywood actors and actresses on the billboards have turned to display the faces of supermodels instead. It is interesting how this reflects the different types of people we look up to as well. Take a look at the many brand ambassadors in our gallery who have topped the charts in recent years, and the brands they have endorsed, and perhaps do a quick check on whether you’ve been keeping up to date on the most influential people in the fashion world.

Dione Chen

Photo: Getty Images

It’s Official: Supermodel Karlie Kloss is Swarovski’s new brand ambassador

The 20 highest paid models of the world revealed

Promising Future: 10 Young actresses who’ve made an impactful mark in Hollywood

Brunch Classics: Top 5 cafes in Singapore to get your...