K-Beauty: Kong Hyo Jin is CLIO’s new face
updated the 6 October 2015 à 22:53
You can now get the Korean beauty’s makeup look with the products from her latest collaboration with Clio.
Korean beauty giant Clio is no stranger to our shores. Stocked in Watsons stores island wide since 2011, the Seoul-based brand’s various products cater to Asian skin and features, and are heaven sent for those who have previously had trouble finding their ideal shades with international Western-directed products.
Set to leave both Korean pop culture fans and makeup-lovers’ hearts aflutter, the brand launches its newest collection with Korean actress Kong Hyo Jin as their newest face. This is in conjunction with her highly-anticipated upcoming drama, The Producers, where she stars as a feared lady-boss to her timid, unassuming assistant (think Miranda Priestly in The Devil Wears Prada – except Korean). The products even make an appearance in one of the drama’s episodes.
The collection boasts the launch of a foundation, lipsticks and brow products. The Clio Kill Cover Founwear Foundation is the perfect combination of liquid foundation and cushion compact, promising quick application but long-lasting coverage for flawless skin texture. Get bright, pigmented lips with the Virgin Kiss Tension Lip colours in 6 different shades, able to be worn on their own in a single swipe, or dabbed in the centre of the lips for the ultimate ulzzang gradient pout.
With the Tinted Tattoo Kill Brow, we can now get away with filling your brows only 2-3 times a week. Application is recommended in the evening, to be left overnight and rinsed off the next morning for a lived-in, natural brow look that will last for up to three days. If it means we don’t have to fill our brows every single day, count us in.
Rifle through the gallery above for more images from the campaign, and a closer look at the products in the range. The collection, as well as other Clio products, can be found at select Watsons outlets island wide.
Nur Syazana H.
