Sportsmen and Supermodels: Alexander Wang reveals H&M ad campaign

mis à jour le 6 October 2015 à 23:51
Alexander Wang x H&M
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As the days inch closer to the upcoming collaboration, here's a quick teaser to the Alexander Wang x H&M collection with their latest campaign.

We first got a taste of the Alexander Wang x H&M collaboration when Rihanna paraded down the streets of New York. Now, Wang's sportswear-inspired theme just became more apparent with the unveiling of the collection's advertising campaign. Featuring hockey sticks, ski goggles and boxing gloves, the American designer brought in English soccer player, Andy Carroll and kickboxer, Rivaldino dos Santos to star in the photoshoot.

Beyond sportsmen, the campaign features supermodels from the likes of Joan Smalls, Raquel Zimmermann, Isabeli Fontana and Natasha Poly, who were all lensed by photographer, Mikael Jansson, in London. Wang's absolute dream team of athletes and leggy models are also set to appear in a television commercial that will air on 30 October, alongside an online film.

Time to figure out your game plan we say!

The collection will be launching at H&M Orchard Building and H&M ION Orchard on 6 November 2014.

Tarandip Kaur


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