Take 3: Alexa Chung returns for Longchamp Spring/ Summer 2015
updated the 14 July 2015 à 18:32The bubbly Alexa Chung brings us behind the scenes of Longchamp’s Spring 2015 photoshoot. Take a look at how the collaboration blooms in colour and elegance.
The saying “third time’s the charm” must be true.
It-girl Alexa Chung returns as the face of Longchamp for the third time with Spring/ Summer 2015 where she gives an inside look to her “super cool, hyper cool, chouette” photoshoot – according to Alexa that is.
The video shows the free-spirited Alexa flaunting the French label’s iconic Le Pliage Héritage bag while having fun in a striking, exuberant space. Shot by Max Vadukul, featuring the work of French artist Daniel Buren, the result is a colourful fashion campaign oozing with energy and modernity.
The British model’s naturally chic persona and the brand’s elegant yet playful image beautifully harmonises in this engaging shoot. We can hardly wait to see the full release of the campaign!
Natasha Gan
Watch the video: