Digital Fashion Week 2014: CYC Spring Summer 2015

MF editorial team

07 Nov 2014

updated the 6 October 2015 à 23:37

Singapore-based brand, CYC presented its range of executive wear for the first time at Digital Fashion Week.

Capturing the feel of Singapore executive wear is the crux of CYC. Since 1935, the company was the first one to offer customized shirts, while providing high quality executive wear in the market at the same time. This year, CYC’s strong and positive brand image was showcased for the first time at Digital Fashion Week Singapore. As mentioned by the designer of this collection, youthful energy is the inspiration behind all of the 24 looks with only 4 female looks among it. A series of vibrant looks were created by simple patterns, including stripes and checks. The perfectly tailored matching suits and pants would easily become everyone’s personal favourite when it comes to formal wear. Contrasting colours and details, mainly on the collar, pocket, and sleeves, gave a touch of sartorial style without being too outlandish.

This year’s collection portrayed that CYC also caters to the younger market. The slim fit cutting on the tops and pants, as well as the tailored shorts, were perfect to be worn in Singapore’s quick-changing weather – from rain to shine.

DFW 2014 is a good start for CYC’s future plans, which is to expand more in terms of location and audience. Well, 8 decades contributing to Singapore fashion industry is apparently not an obstacle for CYC as they keep creating fresh new looks and ideas and managed to become a precursor in a niche market within the local market.

Claudia Gandasasmita & Moudy Odelia (Fashion student at Raffles College of Higher Education)

Photos: Digital Fashion Week