Digital Fashion Week 2014: In Good Company Spring Summer 2015
updated the 6 October 2015 à 23:37
Known for their clean and classic tailoring, Singapore’s In Good Company delivered a collection that had exuberant colours and comfortable silhouettes.
Local designers Sven Tan and Kane Tan delivered an essential capsule collection under their label In Good Company, at the opening day of Digital Fashion Week.
The first look they sent down the runway, was a flowing white blouse artfully draped at the back, paired with tailored black shorts.
This collection seemed to take on classic, essential items with modern twists. Keeping the cuts clean and simple, the lineup is perfect for the modern woman – with added sporty elements that brought the collection up to date.
The work of Sven Tan, the tailoring whiz, and Kane Tan, the master draper, can be seen in the fine tailoring and softly draped fabrics that flatter the female silhouette. Bright colours were added in some pieces, for a refreshing pop. However, this time there was the use of neoprene fabrics, a first in their label, and neutral colours mixed with black and white, alongside this season’s murky shades of taupe and navy. Despite the eclectic colour palette the key colour statement was the crisp white that the duo are known for and a vibrant electric blue.
The show also saw the launch of their Digital Fashion Week exclusive – In Good Company necklaces. These statement necklaces featured on the runway, gave more life to the collection. The pieces were available for pre-order at the venue before they even hit the stores.
If you’re looking for easy pieces to wear, In Good Company’s day to evening dresses and separates make perfect wardrobe staples. And in addition, the necklaces are definitely timeless designs that every fashionista should invest in as they would only serve to amp up your personal style.
Anastasia Zania and Christina Natalia (Fashion students at Raffles College of Higher Education)
Photos: Digital Fashion Week
Read more on Digital Fashion Week 2014:
Max Tan ft. You You Spring Summer 2015
Tocco Toscano Spring Summer 2015
Singapore Fashion Design School Showcase
Mash Up Spring Summer 2015
Thomas Wee Spring Summer 2015
CYC Spring Summer 2015
Depression Spring Summer 2015
Pauline Ning Spring Summer 2015
BIFW 2014 Thai Designer Collective
Cristiano Burani Spring Summer 2015
Fyodor Golan Spring Summer 2015
